who we are

Retail Alchemy

Born in September 2014, Retail Alchemy was founded on a simple ethos: to help marketers better understand all aspects of their marketing mix through the delivery of simple, actionable insight. We are strong believers in “data led” marketing and focus on using the best tools and techniques available to arm marketers with the insights they need to help them make decisions on the marketing mix that is right for their business.

As a truly independent business, we are able to deliver a completely objective view of a clients marketing effectiveness so that clients can make decisions that are right for them, as opposed to being coloured by “political” considerations. Far from being purely data experts, most of our people come from marketing or media backgrounds, and are thus able to contextualise the results of our work so that they can feed directly into the marketing planning process.

meet the team

Retail Alchemy

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